O-Sense
Taiwan'stop 20 brand names for 2014 were announced this week by the global brandingconsultancy Interbrand. For the eighth year in a row, Transcend Informationappears on Interbrand's Best Taiwan Global Brands ranking, with a brand valueof USD $142 million.
"Weare honored that Transcend was once again recognized as one of Taiwan's Top 20global brands. Over the past decades, Transcend has worked hard to be more thanjust a successful manufacturer. We continue to develop our reputation as astrong global brand and trusted provider of memory products that meet ourconsumer's needs," said Peter Shu, CEO of Transcend.
Withsuperior product quality and excellent customer service, Transcend maintains avast and loyal customer base. A comprehensive network of 14 offices worldwidehas not only made Transcend a highly diversified international enterprise, buthas also established the company as a fast-growing global memory brand. InGartner Research's latest survey, Transcend ranks among the top five flashdrive brands and flash card manufacturers worldwide.
The "Best Taiwan Global Brands" survey isorganized by the Industrial Development Bureau of the Ministry of EconomicAffairs, and conducted by Interbrand and Taiwan Institute of Economic Research.Its evaluation system is based on Interbrand's annual "Best Global Brands"ranking, applying quantitative financial analysis and qualitative role-of-brandand brand-strength analyses to assess a brand's true value.
